Cookies Policy

Cookie Policy

24th February 2020

This Cookie Policy applies to information collected and used by EC Properties Management Ltd (“The Earls Court Development Company”, “us”, “we”, “our”) when users access The Earls Court Development Company website. This information is collected through instruments known as cookies and various other technologies used to set and interact with cookies on our site, including tools such as web beacons and tracking Pixels.

You are free to ask us to (or set your browser or operating system settings to) limit certain tracking or to decline cookies in relation to cookies which are not necessary, but by doing so, you may not be able to use certain features on our website or take full advantage of all of our offerings.
In certain circumstances, we collect personal data about you through these cookies which may include your IP address, information about the way you use our website, your choice of internet browser, the type of device you’re accessing our website from and where you are in the world. Where any information we collect through cookies qualifies as personal data, this Cookie Policy and our Privacy Policy here applies to the collection and use of such personal data.


Cookies are small text files that are placed on your computer, phone or other device by certain websites that you visit or emails that you open. They are widely used in order to make websites work, or work more efficiently, as well as to provide information to the owners of the site. We use cookies on our website in order to give you a personalised and more streamlined online experience.

Cookies can be ‘first party’ or ‘third party’ cookies depending on the domain that sets them. In relation to our website, first party cookies are set by us and information is collected and used by us in accordance with the terms of this Cookie Policy and our Privacy Policy. Third party cookies are set by third parties and information is collected and used in accordance with their policies.

First and third-party cookies can be ‘persistent’ or ‘session’ cookies depending on their duration. Persistent cookies remain on a user's device for the period of time specified in those cookies and are activated each time that user visits the platform that created the cookies, until the cookies expire or are disabled by the user. Session cookies allow the actions of a user to be linked during a single browsing session. A session starts when a user opens a browser window and ends when the browser window is closed, following which all session cookies are deleted. Our website uses both persistent and session cookies.


We collect and use cookies on our website for the following purposes:

Essential Cookies

These cookies allow our website to function as intended, including but not limited to:

  • Balancing website traffic to ensure all our users can enjoy consistent and reliable access
  • Limiting traffic to key sections of our website to maintain consistent performance
  • To honour your privacy and cookie preferences

These cookies are essential to make our website work correctly and therefore cannot be turned off or rejected. They enable you to move around our website and use our features. Without these, you would not be able to navigate between pages or use certain vital features of our website. These Cookies are necessary for the use of our website and we do not require your consent for use of these particular cookies. If you do not want us to collect such information, you must cease using our website immediately. By continuing to use our website, you accept that these necessary cookies are vital for provision of such services and will be placed on your browser as normal.

Functional Cookies

These cookies make navigating our website easier for you, enhance your browsing experience, and allow for enhanced functionality, including but not limited to:

  • Ensuring the content of your page loads quickly and effectively

Analytics Cookies

These cookies are used to gather statistics on how you navigate and perform transactions on our website, including but not limited to:

  • Gaining insights into how you navigate our website so that we can provide you a more relevant browsing experience and improve on our services
  • Gaining insights to your preferences so that we can personalise the content on our site
  • Gathering feedback on your satisfaction through surveys

All information these cookies collect is aggregated and therefore anonymous and used only to improve how our website works.

Marketing Cookies

We do not use any marketing cookies on our website.

Email interaction technology

Our emails may contain web beacons to tell us whether they are opened and verify any clicks through to links within an email. We (or our marketing service provider on our behalf) use this information to help us understand how an email campaign performed, what types of emails and content our customers find interesting, and what actions people took, so we can improve our email campaigns in the future and make our emails more relevant to you.


We keep a record of all the Cookies we use on our website and some of the other important technologies which interact with Cookies on our website, such as tracking Pixels. We update this register regularly.

The list below explains the Cookies we use and why.


This cookie is a ‘session cookie’ and tells us that you are actively using our site. This way we can always know, at any given time, how many users we have visiting.


This cookie is used to identify unique visitors to our sites. The results are sent to our Google Analytics account so that we may see how many unique visitors come to this site based over a period of time.


This cookie is used by Google Analytics to determine the visitor session times on our sites. Each time you visit a new page on the site the cookie is set to expire within 30 minutes, if it does not find an existing cookie, a new one is created.


This cookie is used by Google Analytics in conjunction with __utmb to determine visitor sessions. Unlike __utmb this cookie does not have an expiry date, it determines whether a new session should be created based on whether you have previously closed your browser, re-opened it and come back to the site.


This cookie is used by Google Analytics to throttle request rate. It expires after 10 minutes.


This cookie is used by Google Analytics to determine the type of referral used by each visitor to arrive at our site. The cookie determines if the user has come directly to the site or via a search engine, email or email campaign. We use this data to understand how our users arrive at the website.


Most web browsers allow some control of most cookies through the browser settings. Find out how to manage cookies on popular browsers:

  • Google Chrome
  • Microsoft Edge
  • Mozilla Firefox
  • Microsoft Internet Explorer
  • Opera
  • Apple Safari

To find information relating to other browsers, visit the browser developer's website.
To opt out of being tracked by Google Analytics across all websites, visit


If you have any queries or requests concerning this cookie policy or how we handle your information more generally, please get in touch with us using the following details:

Post: The Earls Court Development Company, Lansdowne House, 57 Berkeley Square, London W1J 6ER